9 Reasons for Apps Rejection from Apple App Store (Updated)
Published On : May 16, 2023 Category(s) : Mobile App Development
Thru this Article, Learn about the topmost Reasons for App Store Rejection In today’s digital age, mobile apps have become an essential part of our lives. Whether it’s for entertainment, productivity, or communication, mobile apps are widely used across the world. Apple’s App Store is one of the largest and most popular platforms for downloading and installing mobile applications for Apple’s iOS devices.
However, getting an app published on the App Store is not always an easy task. Many apps are rejected for various reasons, which can be frustrating and time-consuming for developers. In this article, we will explore nine common reasons why mobile apps get rejected from the Apple App Store. By understanding these reasons, developers can avoid common pitfalls and increase their chances of getting their app approved on the App Store.
Reasons for App Store Rejection
- Use of the word “beta” or indicating that your application is unfinished
- Long loading time
- Link to external payment schemes
- Do not mention other compatible platforms
- Technical problems of location
- Inappropriate use of storage and file systems
- User blocks that deny permits
- Inappropriate use of icons and buttons
- Misuse of trademarks and logos
Let’s have a look at reasons for app store rejection in detail.
Use of the word “beta” or indicating that your Application is unfinished
Google has become an industry-standard practice for launching indefinite “beta” services, but Apple can be quite strict about any indication that an application is not finished or is not yet ready for prime time. We have seen applications rejected by being labeled “Beta”, “Preview” and even “Version 0.9”.
Long Loading Time
All mobile operating systems, iOS, Android and even Windows, take a maximum time to start the application. For iOS, the limit is approximately 15 seconds, and if your application is not running, then loading time could be one of the reasons for app store rejection.
But even if your application is loaded within limits during your local test, slower network connections, slower hardware, and other differences in the environment can cause your application to start too slowly during the review process. So do not rely on the iOS simulator alone: be sure to test the real hardware and keep some older phones to make sure all users have a quick start.
Remember, the loading time of your application is your first opportunity to impress your users.
Link to External Payment Schemes
Apple requires that all digital content be sold through the integrated shopping mechanism in the iTunes-based application. This applies to both single purchases and digital subscriptions. If your application accepts other payment mechanisms for digital content, you can be sure that it will be rejected. This is the reason why the Kindle application does not allow users to buy new books.
An important subtlety is that this rule applies even to linked web pages from your application. The Dropbox application was famous for its rejection by Apple because the web-based login screen contained a link to buy additional space. This not only affected the Dropbox application but also all the applications that used the Dropbox SDK!
Therefore, check your workflow to ensure that all purchases are made through the user’s iTunes account or that they are completely deleted. This rule does not apply to non-digital services or products, so Apply does not apply a reduction of your Uber trips or other hotel rooms booked through an application.
Do not mention other Compatible Platforms
This rule is not exclusive to Apple: none of the markets of cured applications like when applications mention rival platforms by name. Therefore, if your application is also available in Windows or Android, advertise it on your website, not in the app or in the description of the app store.
Technical Problems of Location
The users of your mobile application will be everywhere, not only in the city or country where the custom mobile app development took place.
Even if you have not located your application for several languages, you will look like an amateur if 300 Yen comes out with a cost of $ 300.00 for in-app purchases. Use add-ons such as NSNumber Formatter or Invariant Culture and a simulator to test the user experience in different regional settings to make sure dates and other data match the user’s location. So, technical problems could be the reasons for app store rejection
For example, we have seen that European applications do not handle the negative values of latitude and longitude and, therefore, do not pass the revision in Cupertino, which is in Longitude -122.03. Make sure your application works at all points on the map, and especially check that your latitude and longitude mathematics for groups of points cover the positive/negative limits of the main meridian and the equator.
Inappropriate use of storage and file systems
Shortly after iOS 5.1 was released, Apple rejected an application update because the mobile app developers had unpacked the 2MB database from the application package into the file system, violating iCloud’s ideal of backing up only the content generated by the user.
You can not make a backup copy of the data that can be generated again because they are static, are sent with the application or are easily downloaded from a remote server. For non-user data, choose a cache storage location or check with a “do not back up” attribute.
User blocks that deny permits
In iOS 6, users must give permission for applications to access the address book, photo gallery, location, calendar, reminders, Bluetooth accounts, Twitter and Facebook. If the user decides to deny application access to any of these services, Apple requires the application to continue functioning anyway.
This will undoubtedly be tested during validation and will be an automatic rejection if it does not work properly. You must test all combinations of “allow” and “deny” for all the data your application uses, even if the user allows access but then denies it in Settings.
Inappropriate use of icons and buttons
Many iOS applications have been rejected due to small UI issues that have nothing to do with performance or functionality. Make sure Apple’s built-in icons and buttons are uniforms in appearance and functionality by using a UItabBarSystemItem standard and familiarize yourself with Apple’s human interface guidelines.
For example, you do not want to use the “compose” icon for anything other than creating content. Apple engineers want applications to behave predictably and, therefore, are understandably strict about it.
Relevant Read: How to Remove Boarding Pass from Apple Wallet (Updated)
Misuse of Trademarks and Logos
Do not use any proprietary material or Apple icons or logos in any part of your application or product images. This includes the use of icons that have a drawing of an iPhone! We have also seen applications denied for having trademarks in the keywords of the application.
The flip side of this is that you should make sure your mobile application does not hide attribution information on any embedded maps; this is also an automatic rejection.
Conclusion: Reasons for App store Rejection
In conclusion, getting an app approved on the Apple App Store is a crucial step for any app developer. However, it’s not always an easy task, as apps can get rejected for various reasons. In this article, we’ve explored nine common reasons why apps get rejected from the App Store.
From violating Apple’s guidelines to having technical issues, there are many potential pitfalls that developers should be aware of. By addressing these issues proactively and ensuring that their app complies with Apple’s guidelines, developers can increase their chances of getting their app approved on the App Store. Ultimately, the key to success in the world of mobile app development is to stay informed and stay ahead of the curve. With these tips in mind, developers can continue to create high-quality, user-friendly apps that are sure to delight users around the world.
Frequently Asked Question: Reasons for App Store Rejection
What do I do if Apple rejects my app?
Apple has strict guidelines for app submission. If you are unable to get your app approved, get the help of professional app developer. Apple will provide a reason for rejecting your app. Review the guideline and make any necessary changes. Fix bugs, improve user experience, or change the content based on the reason for rejection. After making changes, resubmit your app for review.
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